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Workflows that actually convert.

You’ve watched the video. Now get the field manual: 20 HubSpot + WhatsApp plays for getting humans to reply, book, donate and come back. Engineered, annotated and ready to copy.

Send me the playbook Peek inside first

No sales call attached Flo, the Flowella mascot, holding out a ring-bound playbook with coloured tabs

Flo, the Flowella mascot, holding out a ring-bound playbook with coloured tabs

Workflows: 20
Pages: 44
Price: Free
HubSpot Marketplace: Rated 5/5

Where should we send it?

Pick your channel. WhatsApp lands it in the chat you actually check, or we can email it the old-fashioned way.

What’s inside

20 workflows, diagrammed and deconstructed
Each play on a two-page spread: why it works, then the blueprint
The WhatsApp copy, ready to paste
44 pages. Free. No sales call attached.

Tap the button to open WhatsApp with your request ready to send, and the playbook comes straight back as a message. On a desktop? Scan the code with your phone.

Message us on WhatsApp

One message with your playbook.

Scan to open WhatsApp on your phone

Prefer your inbox? Fair enough: we’ll send the PDF straight to your email.

One email with the PDF attached. No drip sequence unless you ask for it.

We’ll use your details to send the playbook. Reply STOP on WhatsApp, or unsubscribe from our emails, at any time.

Take a look inside.

Every play is a two-page spread: why and when it works on the left, the blueprint on the right, and the WhatsApp copy ready to paste.

The 20 plays inside

Meeting Booking
Donation Campaigns
Web Contact Follow-up
Membership Renewals
KYC Onboarding Flowella
Authentication / OTP Flowella
Hospitality Feedback Flowella
Lead Capture & Qualify Flowella
Contact Data Refresh Flowella
Abandoned Cart Recovery
Event & Webinar Reminders
Trial-to-Paid SaaS
Customer Onboarding
NPS / CSAT
Re-engagement
Order & Shipping Updates
Appointment Reminders
Smart Review Triage
Job Applicant Status
Refer-a-Friend

Get all 44 pages free

Vol. 01

The HubSpot + WhatsApp Playbook

Workflows that actually convert.

Each play on a two-page spread
The WhatsApp copy, ready to paste
Blueprints you can build in HubSpot

flowella.ioField manual

How to read a play.

Every play is a two-page spread. The left page says why and when; the right page is the blueprint, with numbered notes and the WhatsApp copy.

The triggerHow a contact enters the play.
The sequenceSends, waits, branches and goals.
The templatesApproved WhatsApp message copy.
The goalThe exit that proves it worked.

Field manualHow to read it

Lead Capture & Qualify.

Trigger: a form, an ad or a QR scan. Goal: sales-ready leads with an owner in the same session, and the rest nurtured.

Form, ad or QR lead
The opener
A two-question Flow
A score of 60 or more?
Yes: the hand-off and an owner
No: nurture that fits

Sales and marketingLead Capture & Qualify

Page 1 of 3The cover

Teams already running these plays.

Peter Hudson — Peter HudsonDirector of Admissions, Brand & Customer Innovation, Oaklands CollegeHubSpot Marketplace integration

Lawrence Tribe-Endt — Lawrence Tribe-EndtCommercial Director, Countryside AllianceCustomer.io through the Flowella API

160%increase in same-day applicationsOaklands College
90%WhatsApp response ratesOaklands College
£50kraised in one WhatsApp donation campaignCountryside Alliance

See all reviews on the HubSpot Marketplace G2 reviews