WhatsApp and HubSpot

HubSpot Solutions Partner Programme

Grow your agency with WhatsApp Flows

Earn recurring commissions by helping your HubSpot clients capture more leads through WhatsApp. Free partner account, dedicated support, and everything you need to sell from day one.

Flowella
25%
(Up to) Recurring Commission
Free
Partner Account
2.8x
Higher Close Rate
46%
Faster Sales Cycle

Why partner with Flowella?

Your HubSpot clients already use forms. Flowella moves those forms into WhatsApp, where completion rates are dramatically higher. You earn recurring revenue on every client you connect.

Recurring commissions

Earn 15 to 25% recurring commission on every client subscription and usage, for as long as they remain a customer. Revenue that compounds as your portfolio grows.

Increase client stickiness

Clients using Flowella see measurable improvements in lead capture. Better results mean longer client retention and higher tier points for your agency.

Differentiate your stack

WhatsApp Flows are a genuinely new capability. Be the agency that brings WhatsApp-native lead capture to your clients before your competitors do.

Free training and certification

Self-paced certification programme, demo scripts, sales playbooks, and objection-handling guides. Everything your team needs to sell confidently.

Co-marketing opportunities

Joint case studies, co-branded webinars, shared content, and HubSpot User Group presentations. Grow your visibility alongside ours.

Zero friction integration

Flowella converts existing HubSpot forms into WhatsApp Flows. No custom code, no middleware, no migration. Setup takes minutes, not months.

Choose your partner level

Every tier includes a free Flowella partner account with demo capability. Upgrade as you grow, with increasing commissions and dedicated support at every level.

Referral Partner 🌿

Perfect for agencies exploring WhatsApp as a channel for their clients.

15% recurring for 12 months

What's included

  • Free partner account (2,000 conversations/month)
  • Partner sales kit and demo materials
  • Unique referral tracking link
  • Monthly partner newsletter

Certified Partner 🏆

For agencies actively recommending Flowella to their HubSpot client base.

20%recurring for 24 months

Everything in Referral, plus

  • 20% client subscription discount
  • Flowella Certified Partner badge
  • Joint case studies and co-marketing
  • Quarterly strategy calls
  • Listed in Flowella Partner Directory
  • Priority email support

Strategic Partner 💎

For high-tier agencies making Flowella a core part of their client offering.

25%lifetime recurring

Everything in Certified, plus

  • 25% lifetime recurring commission
  • Dedicated partner manager
  • Co-branded landing pages
  • Joint webinars and event speaking
  • Marketing development fund access
  • Early product and roadmap access
  • Monthly 1:1 strategy sessions

How the programme works

From sign-up to your first commission in four straightforward steps.

Apply in 2 minutes

Complete the short application form. We review and activate partner accounts within 48 hours.

Get certified

Complete our self-paced training to earn your Certified Partner badge. Takes under 2 hours.

Introduce your clients

Use your partner demo account and sales materials to show clients how WhatsApp Flows work.

Earn and grow

Receive recurring commissions paid monthly. The more clients you connect, the higher your tier.

Results your clients can expect

Real outcomes from organisations already using Flowella with HubSpot.

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30k + Messages per month
3 x Lead capture uplift

Replaced web-based open day registration forms with WhatsApp Flows, tripling completion rates and feeding structured data directly into HubSpot workflows.

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40k + Messages per Month
89% Flow Completion Rate

Automated membership renewals and supporter engagement through WhatsApp Flows. Structured responses replaced manual data collection and reduced admin overhead.

Everything you need to sell

We invest in your success with comprehensive training, materials, and ongoing support.

Partner sales playbook

Demo scripts, qualifying questions, objection handling, and ROI calculator. Ready to use in your next client conversation.

Demo environment

Your free partner account doubles as a live demo. Show clients exactly how WhatsApp Flows work with real HubSpot data.

Co-branded materials

Slide decks, one-pagers, and case studies with your agency branding. Available from Certified tier upwards.

Crossbeam

Direct access to the Flowella team and other partners. Real-time support, product updates, and shared learnings.

Frequently asked questions

Does it cost anything to join the partner programme?

No. Every partner gets a free Flowella account with 2,000 conversations per month for demos and internal use. There are no fees, commitments, or hidden costs. You only pay standard usage rates if you exceed the free allowance on your own account.

How are commissions calculated and paid?

Commission is calculated as a percentage of each referred client's total monthly spend (subscription plus usage). Payments are made monthly via bank transfer. Referral Partners earn 15% for 12 months, Certified Partners earn 20% for 24 months, and Strategic Partners earn 25% for the lifetime of each client.

What qualifies me to move up to the next tier?

Certified Partner status requires completing the Flowella certification (under 2 hours) and 3 active client referrals. Strategic Partner requires 10 or more active client referrals and a track record of ongoing client success. We review tier eligibility quarterly.

Do my clients get a discount?

Clients referred by Certified and Strategic partners receive a 20% discount on their Flowella subscription. This makes it easier to close deals while you earn your full commission on the discounted rate.

Do I need to be a HubSpot Solutions Partner?

We welcome all HubSpot-focused agencies and consultants, regardless of tier. HubSpot Solutions Partners at Platinum, Diamond, and Elite level are eligible for our fast-track onboarding with dedicated support from day one.

What support do I get for selling to my clients?

Every partner receives a sales playbook, demo scripts, ROI calculator, and client-facing materials. Certified and Strategic partners also get access to co-branded content, joint webinars, and can request Flowella team members to join client calls for technical demonstrations.

Ready to grow with WhatsApp Flows?

Apply to the Flowella Partner Programme today. We will be in touch within 48 hours to activate your free partner account and schedule your onboarding.

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